
{"id":110,"date":"2024-03-04T18:36:00","date_gmt":"2024-03-04T17:36:00","guid":{"rendered":"http:\/\/pprod-esc.looic.int\/?p=110"},"modified":"2024-04-02T06:23:14","modified_gmt":"2024-04-02T06:23:14","slug":"united-by-music","status":"publish","type":"post","link":"https:\/\/www.eurovisionandfriends.com\/en\/united-by-music\/","title":{"rendered":"\"United By Music\" becomes Eurovision's timeless slogan"},"content":{"rendered":"<p><\/p>\n\n\n\n<p>There's been a bit of thunder in Eurovision circles as the slogan \"United By Music\" prepares to take hold for good! The announcement was made by the European Broadcasting Union (EBU) and Sveriges Television (SVT).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-1024x576.jpg\" alt=\"\" class=\"wp-image-136\" title=\"\" srcset=\"https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-1024x576.jpg 1024w, https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-300x169.jpg 300w, https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-768x432.jpg 768w, https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-120x67.jpg 120w, https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music-390x220.jpg 390w, https:\/\/www.eurovisionandfriends.com\/wp-content\/uploads\/2024\/04\/ESC-United-By-Music.jpg 1090w\" \/><figcaption class=\"wp-element-caption\">The Eurovision Song Contest 2024 and beyond: United By Music<\/figcaption><\/figure>\n\n\n\n<p>This slogan, first launched by the BBC in 2023, hit the nail on the head. It was created to celebrate the unity between the United Kingdom, Ukraine and Liverpool, where the event took place, at a time when Ukraine, after its victory in Turin, found itself unable to host the competition on its territory because of the war raging there. This slogan is a sort of reminder that music can bring us together, no matter where we come from.<\/p>\n\n\n\n<p>Instead of changing the slogan every year, as has been the case for over 20 years, Eurovision has decided to keep this one forever. Martin \u00d6sterdahl, Eurovision's executive supervisor, expressed his enthusiasm, saying: <em>\"After more than 20 years of using different slogans, and as we approach our 70th anniversary, we think we've found a slogan that really encapsulates our brand\".<\/em>.<\/p>\n\n\n\n<p>This decision marks a real departure from the tradition of changing slogans every year, and sent many fans into a tizzy when it was announced. As Ebba Adielsson, executive producer of the Eurovision Song Contest 2024 for SVT, noted: <em>\"We quickly realised that the great slogan chosen by the BBC says exactly what it's all about, coming together in music, and we saw no reason to change something that sums up the foundations of the event so well.\"<\/em>.<\/p>\n\n\n\n<p>However, the choice of the slogan \"United By Music\" truly embodies what the Eurovision Song Contest is all about. It serves as a beacon of hope and camaraderie in a world often divided by differences. And at Eurovision &amp; Friends, we think that not only is it a great idea, but more importantly it's one of the simplest and most powerful slogans for many years.<\/p>\n\n\n\n<p>Judge for yourself!<\/p>\n\n\n\n<p>2002:&nbsp;<em>A Modern Fairytale<\/em><\/p>\n\n\n\n<p>2003:&nbsp;<em>A Magical Rendez-vous<\/em><\/p>\n\n\n\n<p>2004:&nbsp;<em>Under The Same Sky<\/em><\/p>\n\n\n\n<p>2005:&nbsp;<em>Awakening<\/em><\/p>\n\n\n\n<p>2006:&nbsp;<em>Feel The Rhythm<\/em><\/p>\n\n\n\n<p>2007:&nbsp;<em>True Fantasy<\/em><\/p>\n\n\n\n<p>2008:&nbsp;<em>Confluence of Sound<\/em><\/p>\n\n\n\n<p>2010:&nbsp;<em>Share The Moment<\/em><\/p>\n\n\n\n<p>2011:&nbsp;<em>Feel Your Heart Beat<\/em><\/p>\n\n\n\n<p>2012:&nbsp;<em>Light Your Fire<\/em><\/p>\n\n\n\n<p>2013:&nbsp;<em>We Are One<\/em><\/p>\n\n\n\n<p>2014:&nbsp;<em>#JOINUS<\/em>&nbsp;<\/p>\n\n\n\n<p>2015:&nbsp;<em>Building Bridges<\/em><\/p>\n\n\n\n<p>2016:&nbsp;<em>Come Together<\/em><\/p>\n\n\n\n<p>2017:&nbsp;<em>Celebrate Diversity<\/em><\/p>\n\n\n\n<p>2018:&nbsp;<em>All Aboard!<\/em><\/p>\n\n\n\n<p>2019:&nbsp;<em>Dare To Dream&nbsp;<\/em><\/p>\n\n\n\n<p>2021:&nbsp;<em>Open Up<\/em><\/p>\n\n\n\n<p>2022:&nbsp;<em>The Sound Of Beauty&nbsp;<\/em><\/p>\n\n\n\n<p>2023:&nbsp;<em>United By Music<\/em>&nbsp;<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Petit coup de tonnerre dans le milieu de l&rsquo;Eurovision alors que le slogan \u00ab\u00a0United By Music\u00a0\u00bb se pr\u00e9pare \u00e0 s&rsquo;installer pour de bon ! L&rsquo;annonce a \u00e9t\u00e9 faite par l&rsquo;Union europ\u00e9enne de radio-t\u00e9l\u00e9vision (UER) et Sveriges Television (SVT). The Eurovision Song Contest 2024 and beyond: United By Music Ce slogan, d&rsquo;abord lanc\u00e9 par la BBC &hellip;<\/p>","protected":false},"author":1,"featured_media":136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[3,2,4],"tags":[],"represented_country":[],"class_list":["post-110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actu","category-decryptage","category-eurovision-2024"],"yasr_visitor_votes":{"stars_attributes":{"read_only":false,"span_bottom":false},"number_of_votes":0,"sum_votes":0},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/posts\/110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/comments?post=110"}],"version-history":[{"count":1,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/posts\/110\/revisions"}],"predecessor-version":[{"id":156,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/posts\/110\/revisions\/156"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/media\/136"}],"wp:attachment":[{"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/media?parent=110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/categories?post=110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/tags?post=110"},{"taxonomy":"represented_country","embeddable":true,"href":"https:\/\/www.eurovisionandfriends.com\/en\/wp-json\/wp\/v2\/represented_country?post=110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}